Join Us at CreativeCon

A virtual summit for DTC leaders, creators, and marketers building the future of brand
brought to you by CreativeOS.

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Trusted by Leading Brands
Speakers Lineup

Meet Your Speakers

Learn from 18 industry leaders who've built and scaled some of the world's most successful DTC brands.

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Alex Cooper

Co-Founder, AdCrate

All
AI
Sarah Levinger

Founder, Tether Insights

All
Creative
Daniel Pantelo

Founder, Marpipe

All
Creative
Fraser Cottrell

Co-Founder, Fraggel

All
Creative
Jess Chan

CEO, Long Play Brands

All
Retention
Sanjay Jenkins

Head of Growth, Replo

All
Creative
MacCoy Merkley

CMO, Portland Leather Goods

All
Retention
Julia Winn

Head of Product, Proxima

All
Creative
Olly Hudson

Co-Founder, Soar With Us

All
Creative
Cherene Aubert

SVP of Ecomm, Ilia Beauty

All
Creative
Dylan Ander

CEO, Heatmap

All
Creative
Jimmy Slagle

CEO, human squared

All
AI
Bobby Callaghan

CEO, Retentio

All
Retention
Jacob Posel

Founder, Stealth + AI Guru

All
AI
Daniel James

Founder, Flight Performance

All
Creative
Joseph Siegel

Retenetion Consultant

All
Retention
Phoenix Ha

VP of Social, Instant Hydration

All
Creative
Rahul Issar

Head of Paid Marketing, Reach Digital

All
Creative
Agenda Preview

One Day.
Endless Creative Insights.

A full day packed with actionable strategies, proven ad frameworks, and exclusive creative resources — built to help brands, agencies, and marketers get more from their ads.

Wednesday
09:00 AM - EDT
15th October
09:00 AM
New York (GMT-5)
Scaling Creative Ideation Without Burning Out Your Brain
Discover practical frameworks to generate high-performing creative ideas without the overwhelm. Sarah will share her process for streamlining ideation so you can scale campaigns, stay consistent, and keep your creativity sharp.
Sarah Levinger
Tether Insights
09:30 AM
New York (GMT-5)
The RIGHT way to use AI to make ad creative that converts in 2025!
AI is changing the way ads are made — but most marketers are using it wrong. In this session, Alex will reveal the proven workflows and tools for creating AI-powered ad creative that actually converts in 2025.
Alex Cooper
Adcrate
10:00 AM
New York (GMT-5)
How to Pair the Right Offers with Your Ads This Q4
Cherene Aubert shares her highest-performing ad formats to make your Q4 campaigns stand out and convert. Walk away with a toolkit of ready-to-use ideas you can plug into your offers for the busiest season of the year.
Cherene Aubert
Ilia Beauty
10:30 AM
New York (GMT-5)
Your Catalog Is Your Creative
Most ecommerce brands pour the majority of their budget into catalog ads — yet few know how to make them perform at scale. In this session, Marpipe CEO Dan Pantelo reveals how to unlock growth by treating catalog ads as a creative performance engine, not just a product feed.
Dan Pantelo
Marpipe
11:00 AM
New York (GMT-5)
TBA
Discover Rahul Issar’s tried-and-true methods for mastering Meta ads in today’s competitive landscape. From creative testing to campaign structure, he’ll break down what’s working now for brands and agencies.
Rahul Issar
Reach Digital
11:30 AM
New York (GMT-5)
Evolving Creative Strategy As You Grow
As brands scale, their creative needs — and challenges — evolve. In this session, Olly Hudson shares how to adapt your creative strategy at each growth stage, ensuring your ads stay fresh, effective, and built to convert.
Olly Hudson
Soar With Us
12:00 PM
New York (GMT-5)
TBA
MacCoy Markey pulls back the curtain on how Portland Leather built a 9-figure business through smart website, offer, and landing page strategies. Get insider tactics you can apply to optimize your own customer journey and drive more conversions.
MacCoy Merkley
Portland Leather
12:30 PM
New York (GMT-5)
TBA
Dylan Ander, founder of Heatmap.com, shares how visual data reveals what captures attention and drives conversions. Learn how to apply heatmap insights to landing pages and creative strategy.
Dylan Ander
Heatmap
13:00 PM
New York (GMT-5)
Funnel Congruency: Boost Ad Performance by Aligning Your Messaging
Sanjay Jenkins from Replo breaks down how to align your ads, landing pages, and offers for maximum impact. In this session, you’ll learn practical strategies to create seamless funnel congruency that lifts conversions and improves ad performance.
Sanjay Jenkins
Replo
14:00 PM
New York (GMT-5)
Email design that actually drives clicks
Bobby Callaghan reveals how to design emails that don’t just look good — they get results. Learn the key design principles, layouts, and creative tactics that turn subscribers into customers.
Bobby Callagan
Retentio
14:30 PM
New York (GMT-5)
Longplay's Lifecycle Method: How To Systematically Scale Profit, Retention & LTV
Jess Chan shares Longplay’s proven lifecycle marketing method for driving sustainable growth. Discover how to build retention-focused campaigns that increase customer lifetime value while scaling profitably.
Jess Chan
Longplay
15:00 PM
New York (GMT-5)
TBA
Retention consultant Joseph Siegel reveals proven tactics to keep customers engaged and buying again. Learn how to increase LTV and reduce churn with strategies you can implement right away.
Joseph Siegal
Speaker
15:30 PM
New York (GMT-5)
What Everyone Gets Wrong About Creative Strategy for Fashion & Apparel
Daniel James exposes the common mistakes brands make when approaching creative in the fashion and apparel space. Learn the strategies his agency uses to build campaigns that resonate with consumers, drive conversions, and scale profitably.
Daniel James
Flight Performance
16:00 PM
New York (GMT-5)
Precision Growth: Using AI to Acquire Your Best Customers
Julia Winn from Proxima AI shares how brands can harness artificial intelligence to identify, target, and acquire their most valuable customers. Learn practical ways to apply AI to your growth strategy for smarter acquisition and higher ROI.
Julia Winn
Proxima
16:30 PM
New York (GMT-5)
Never Worry About Ad Angles Again
Jacob Posel breaks down a repeatable system for generating high-performing ad angles at scale. Discover how to consistently find fresh creative directions that keep campaigns converting without the guesswork.
Jacob Posel
Stealth
17:00 PM
New York (GMT-5)
Context Engineering: The Most Underrated Skill Creative Strategists Need
AI is only as good as the context you give it. Jimmy Slagle shows how to master context engineering — the overlooked prompting skill that helps creative strategists generate better ideas, stronger ad concepts, and higher-performing campaigns.
Jimmy Slagle
Human Squared
17:30 PM
New York (GMT-5)
Cracking TikTok Creative: What Actually Works in 2025
In this session, Phoenix Ha breaks down proven ad formats, storytelling tricks, and design tactics that drive performance on TikTok. Walk away with practical ideas you can test immediately.
Phoenix Ha
Instant Hydration
18:00 PM
New York (GMT-5)
The Easiest Way to Achieve Creative Diversity on Any Budget
Fraser Cottrell, Co-Founder of Fraggel, shows how brands can unlock creative diversity without overspending. Discover simple strategies and tools to produce more ad variations, test faster, and find winning creative at scale.
Fraser Cottrell
Fraggle
18:30 PM
New York (GMT-5)
The Future of CreativeOS
To close out CreativeCon, Chase Mohseni will take the stage for the most important launch in CreativeOS history. We can’t say much yet — but trust us, you’ll want to be in the room when it’s revealed.
Chase Mohseni
CreativeOS
Benefits

Why CreativeCon?

CreativeCon is your edge in a crowded market — actionable insights, proven frameworks, and playbooks from the teams behind today’s most effective campaigns.

Top-Tier Speakers

Get insider strategies directly from the teams driving performance for leading DTC brands.

Exclusive Frameworks

Get access to proven creative frameworks that will transform your next campaign

Brand Playbooks

Behind-the-scenes strategies from successful DTC brands

Virtual Networking

Connect with fellow marketers and
industry leaders

Testimonials

What Speakers Are Saying

Hear from the creative minds who are shaping the future of DTC marketing

The Watson
Creative Director

CreativeCon is exactly what the DTC community needs. Can't wait to share our growth playbook!

The Watson
Creative Director

CreativeCon is exactly what the DTC community needs. Can't wait to share our growth playbook!

The Watson
Creative Director

CreativeCon is exactly what the DTC community needs. Can't wait to share our growth playbook!

The Watson
Creative Director

CreativeCon is exactly what the DTC community needs. Can't wait to share our growth playbook!

The Watson
Creative Director

CreativeCon is exactly what the DTC community needs. Can't wait to share our growth playbook!

The Watson
Creative Director

CreativeCon is exactly what the DTC community needs. Can't wait to share our growth playbook!

FAQ’s

Got Questions? We've Got Answers

All the basic info you need to join and enjoy CreativeCon.

Is CreativeCon really free?

Yes! Basic registration is 100% free. You’ll get live access to all sessions. If you’d like lifetime access to recordings + a free trial of CreativeOS, you can upgrade to VIP for just $47.

How do I access the event?

Once you register, you’ll receive an email with your personal event link and schedule details. You’ll be able to join directly from your browser—no downloads required.

What if I can’t attend live?

No problem! With a free ticket, you can join any live sessions you’re able to attend. If you want to watch everything on your own time, simply upgrade to VIP to get lifetime access to all recordings.

What is included with VIP access?

VIPs receive:
•  Lifetime access to all session recordings
•  1-month free trial of CreativeOS

Who is CreativeCon for?

CreativeCon is designed for marketers, founders, and advertisers who want to improve their ad performance. Whether you’re running campaigns for a brand, agency, or personal business, you’ll walk away with actionable strategies and ready-to-use creative ideas.